Eden Lew

walked into a kaleidoscope.

Vacheron Constantin Winter 2022

Working with David Stark Design and Pink Sparrow, we designed Vacheron Constantin’s 2022 winter retail store design in New York to feature their renowned expertise in diamond setting. We created an animated light wall and facade to showcase images of their products, displayed watches on icebergs in their windows, hung a graphic “chandelier” of patterned diamonds from the ceiling, and created a walk-in kaleidoscope room to immerse visitors inside a diamond.

Creative Direction:
David Stark
Eden Lew
Visual & Design:
Eden Lew
Clement Chou
Dan Shovlin
Christina Kennedy
Pink Sparrow
More projects
Uber Go-Get Double Take Labs Facefetti at CAMP